Norel has appointed Auckland-based Nuplex Specialties as their product distributor to the New Zealand pig, dairy and poultry markets.
Regional sales manager Malcolm Meads said, “Nuplex Specialties is a leader in the distribution of raw materials into the Agriculture, Food & Nutrition and Industrial markets in New Zealand and Australia.
“Agriculture represents a significant part of the New Zealand economy and we have strategically targeted this sector for future growth. We have had a long and successful history in Animal Health and believe Norel’s innovative range is the next generation of animal health additives and will enable us to remain at the forefront of the market.”
In 2011, New Zealand had 4.6 million cows producing 16 billion litres of milk, with more than 50% of the herds having 350 cows or more. As for poultry, there are 98 million chicken produced per year (fully integrated) while the swine population is close to 700,000 heads.