Video: ‘Provocative’ pork campaign to lift consumption in Australia
Australian Pork Limited (APL) has come up with a new ‘provocative’ ad campaign to promote pork meat and lift consumption.
The ad campaign is uses racy language and suggestive puns.
©
Marketing expert, Tim Burrows, states that “One of the key reasons to do something like that is to get it talked about.”©©
©
APL marketing manager, Peter Haydon,©has been interviewed regarding the ‘light-hearted’ campaign, click here listen to the interview with Mr©Haydon…
©
Source: ABC Rural
©
©
©
Join 18,000+ subscribers
Subscribe to our newsletter to stay updated about all the need-to-know content in the pigsector, three times a week.
