Recently Pig Progress and its sister magazines AllAboutFeed and World Poultry and their respective websites conducted an online survey among their readers to ask their opinion on several aspects of their subscription.
For each brand more than 600 subscribers filled in the survey forms. As a teaser they were eligible for winning an Apple iPad.
The results have been analyzed and the conclusions will be used to optimize the information provision to our readers.
One remarkable outcome was that readers mainly rely on trade magazines and trade websites to obtain the latest developments in their sector. This is remarkable, because in other sectors such as the bike or car industry, trade shows are the dominant information source.
Pig Progress In the pig sector Malcolm Hill from Australia filled in the survey. Malcolm is a farm manager at the Caminda Stud in Kingary, Queensland. He has been involved in the pig industry for 38 years and has knowledge of all aspects of pig production. “I find the information in Pig Progress very useful, it allows me to stay informed in what is happening in the pig industry globally,” Malcolm says. |
World Poultry |
AllAboutFeed |