Pfizer AH teams up with veterinarian colleges

This partnership between academia and industry will deliver the Universities’ expertise in medicine and teaching, supported by Pfizer Animal Health’s information delivery and customer service know-how.

Together, the partnership will offer veterinarians convenient web-based educational products utilizing the latest advances in educational technologies.

 

Practicing veterinarians need access to high quality educational opportunities throughout their career since the knowledge base that drives veterinary medicine continues to evolve after professionals have earned their degree. The partnership between Cornell, Texas A&M, and Pfizer Animal Health will seek to transform the learning process, providing practitioners with  opportunities to stay current with the latest discoveries in veterinary medicine, hone in their clinical skills, incorporate current medical advances into decisions that affect patient care, and build more profitable practices. This collaboration will leverage technology to ensure convenient, round-the-clock access to these educational opportunities.

 

This partnership will utilize advanced technology to make high quality, lifelong learning more accessible to veterinarians. The educational platform will allow practitioners and students to learn in an online environment that is interactive, experiential, and flexes to accommodate different styles of learning.

 

“It is not very often in one’s academic lifetime that an opportunity arises which, if pursued, allows substantial change in our profession. A distinguishing factor that will set this educational content apart is that the academic partners are providing not only subject matter expertise and peer review, but also pedagogical expertise, which will result in transformative learning experiences, said Eleanor M. Green, DVM, DACVIM, DABVP, Carl B. King Dean of Veterinary Medicine, Texas A&M University College of Veterinary Medicine & Biomedical Sciences.

 

“Ultimately, the goal is to support and bolster veterinarians in their pursuit of excellence and improve the quality of animal care,” said Dr. Michael I. Kotlikoff, Austin O. Hooey Dean of Veterinary Medicine at Cornell University. “This learning environment will encourage innovation and flexibility in the profession, while meeting the needs of all those involved by aligning the abilities of the veterinarian with their clients’ and patients’ needs and responding to an identified need among practice owners to maintain their skills, improve their approach to practice management, and continually develop their professional knowledge.”

 

“At Pfizer Animal Health, we are proud to be part of this partnership with Cornell and Texas A&M, which will allow us to offer exciting opportunities for veterinarians to access world-class learnin, ” said Michael McFarland, DVM, DABVP, group director Companion Animal Veterinary Operations US Pfizer Animal Health.