A new campaign by the British Pig Executive (BPEX) targets readers of UK women’s magazines and newspapers.
Adverts for Quality Standard Mark pork (QSM) can be seen in a wide range of printed media in the month of February and next and will be backed up by an extensive PR campaign, worth almost €750,000.
BPEX Look For The Mark website.
Related website:
• British Pig Executive (BPEX)